One of my favorite things about Bob Ross episodes is that moment when you start to understand the scene he’s creating. At first, you’re pulled in by the smooth brush… Continue reading "How to use session recordings for sales enablement"
Introduction Your conversion rate is up 17%, your sales team is happy and you understand your customers on a deeper level than ever before. Sounds delightful. By using conversion rate… Continue reading "5 Real-world Conversion Optimization Questions Answered"
What are session recordings? Session recordings (or session replays) are a video playback of an actual person’s movement during their time on your site. You’ll be able to see mouse… Continue reading "How to use session recordings to increase e-commerce sales"
Can Lucky Orange help make a measurable conversion difference for today’s websites? As one web development and digital marketing agency discovered, the answer is a resounding “YES!” Kelvin Betances, founder… Continue reading "How digital marketing agency KB Works helps its client gain $25,000 in revenue by using Lucky Orange"
Click fraud is a huge problem. Annually, it costs businesses an estimated $60 billion, and it’s growing by 50% each year. What can you do to prove your case to… Continue reading "Make the most of your PPC dollars: How to spot click fraud and what to do about it"