Introduction Are you trying to figure out how to implement and maintain a referral program for your e-commerce store? If you’re looking to boost your conversions and generate more sales,… Continue reading "How to design a powerful referral program for your e-commerce store"
Introduction Conversion rate optimization (CRO) is a buzzword to some. To others, it’s a well-executed strategy to turn more visitors to customers. But what, exactly, does it entail? To put… Continue reading "4 Personalization Strategies to Improve CRO"
What is an e-commerce sales page? As a concept, an e-commerce sales page is largely straightforward. It is a section of your website that is expertly designed as a way… Continue reading "How To Create Stunning E-commerce Sales Pages"
Introduction Maximizing conversions is a key part of any retail strategy, and there are lots of methods out there. Marketers are trying different tactics like affiliate marketing, free trials or… Continue reading "7 E-commerce Discount Strategies to Maximize Conversion Opportunities"
Introduction When managing an e-commerce business, it’s important to know how successful your efforts are across all business functions. That includes knowing how well the customer service team is doing.… Continue reading "10 Key KPIs for Evaluating Your E-commerce Customer Service Team"
Introduction If you’re purchasing paid advertising on Facebook, Instagram, Google or Bing, you might be wondering how to measure the effectiveness of those campaigns. Have you ever wondered if the… Continue reading "How to Use Session Recordings to Evaluate Your Ad Campaign Performance"
Introduction You’ve designed your website in painstaking detail, you’ve got an amazing product for sale and your marketing strategy is on point. You should be good to go, right? Wrong.… Continue reading "6 common checkout page issues impacting conversions"
It’s fair to say 2020 has been a rough ride so far. With COVID driving the average person to change their everyday behavior, some industries are having major issues while… Continue reading "6 Ways to Improve E-commerce Conversions And Customer Engagement With Discount Pop-Ups"
Many people question whether to focus more on quantitative data or qualitative data when analyzing their store. They’re hoping to find ways to improve the intuitive experience on the site and to… Continue reading "How Build Grow Scale uses Lucky Orange to Improve Conversions"
Setting and executing customer experience (CX) goals is a huge part of any business strategy. However, many companies set themselves vaguely defined objectives and then struggle to track them. Whilst… Continue reading "How to work with your team to set up and execute CX goals"