Have you ever dealt with a customer who struggled with technology? What about a customer who purchased the wrong item by mistake? Or maybe just someone who demands a quick… Continue reading "3 powerful tools your customer support team should be using"
As you grow your online store, you’re bound to have all kinds of shoppers troop in. Many of those customers will add goods to their shopping cart but will never… Continue reading "How to create an effective cart abandonment email sequence"
What constitutes a successful e-commerce business? As is the case with everything, there’s no defined answer. While there are many well-known industry best practices of selling online successfully, such as… Continue reading "How AI can fuel e-commerce conversion rates"
If you’ve been following our blog in recent months, you might already know a thing or two about qualitative data. You know that qualitative data is that which cannot be… Continue reading "How to use qualitative data to improve customer acquisition and retention"
Introduction Signing up for a new piece of software, you have the best intentions to keep your account organized and different roles and responsibilities clear. But keeping track of how… Continue reading "What you need to know about account admins and operators"
In marketing speak, a lead generation funnel describes a systematic approach to generating leads. A lead is not quite the same as a customer but more a potential customer who… Continue reading "4 steps to create a structured lead generation funnel"
If you’ve been doing digital marketing and search engine optimization work yourself, or one of your staff members has been taking on these tasks, you or they might have become… Continue reading "Hiring a full-time SEO or Agency: When does it make sense?"
Today’s customers consume content on more platforms, devices and channels than ever before. That’s why content marketing services are booming, and the volume of content is rising accordingly. What this… Continue reading "How to successfully leverage adaptive content in e-commerce"
Small businesses face many challenges, with one of the biggest obstacles being cash flow management. Cash flow problems can put a serious bottleneck in your, and many failed small businesses… Continue reading "The role of cash flow management for small business success"
A little over three years ago, we embarked on a project that will have many of you nodding along and thinking, “It’s about time!” What initially started as a facelift… Continue reading "Coming soon: A new Lucky Orange"