No time of year matters more than the holiday season for e-commerce businesses. As one of the largest spending seasons for retails of all kinds, taking advantage of the gift-oriented… Continue reading "Make payment and pricing options work for you this holiday season"
Did you know that e-commerce carts have an average 69.57% abandonment rate? That means around 7 out of every 10 people who get to your checkout page leave without making… Continue reading "6 Tips to optimizing your e-commerce checkout page for better customer experiences"
Search engine marketing is a vital tool for businesses hoping to succeed in the e-commerce world. This is even truer during important times like Black Friday and Cyber Monday. In… Continue reading "Combining SEO and SEM in paid media strategy"
Successful companies spend time and resources continually expanding their customer base. If you consider yourself a marketer, you invest time and effort educating users, prospective clients and even competitors on… Continue reading "Predictive marketing: applying it to your e-commerce strategy"
The reality all Shopify stores face is that in today’s ever-evolving digital world, your visitors are more likely to find an Ewok than stay on a poorly designed Shopify store.… Continue reading "Become a Shopify Jedi Master in 3 easy steps"